Today, the acceleration program started in Utena, at the collaboration center "Spiečius"!
In the first lecture, "Business Development Through Value Proposition," local creators and entrepreneurs delved into essential questions: how to create a product or service that would truly solve customer problems and stand out in the market.
During the lecture, the participants discussed the following topics:
- Business situation analysis. Obtaining value through the offered product or service.
- Methodology and solutions. How to better understand customer challenges and offer targeted solutions.
- Positioning. Formulating unique value and distinction in the market.
- Marketing channels. Adapting the value proposition to different audiences and platforms.
We are taking the first step towards a strong business!
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